The video below is set to become the greatest online viral video of all time.
DON'T JUST SKIP TO THE VIDEO If you do, I think you'll miss a valuable point that might just benefit you're own online marketing strategy.
As you watch the video below, think about how this story isn't even a story if the only way to present it is in text. The "punchline" requires a visual image as well as audio.
Is the "story" on your website really a story if it's presented in text? Are you missing out on the potential effect video can have on the impact of your sales and marketing because for so long video wasn't an option?
(Update 5/26/09: Susan Boyle is now the 5th most watched viral video of all-time. Ahead of her are 3 music videos and 1 movie trailer)
(The video owner disabled embedding so you have to click through http://www.youtube.com/watch?v=RxPZh4AnWyk)
DON'T JUST SKIP TO THE VIDEO If you do, I think you'll miss a valuable point that might just benefit you're own online marketing strategy.
As you watch the video below, think about how this story isn't even a story if the only way to present it is in text. The "punchline" requires a visual image as well as audio.
Is the "story" on your website really a story if it's presented in text? Are you missing out on the potential effect video can have on the impact of your sales and marketing because for so long video wasn't an option?
(Update 5/26/09: Susan Boyle is now the 5th most watched viral video of all-time. Ahead of her are 3 music videos and 1 movie trailer)
(The video owner disabled embedding so you have to click through http://www.youtube.com/watch?v=RxPZh4AnWyk)
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