Don't take it from me, take it from Nate Elliot, a research expert at Forrester. His specific claim is that indexed video is 50 times more likely to rank on the first page of Google than textual results.
Is it true? Well I recommend taking a look at this post from Reel SEO that digs even deeper into the study. For those of you interested in the quick takeway - Reel SEO basically says that there are a lot of factors and not every video is 50x more likely, but these results are still very telling of video's increasing significance among search engine results.
If you take a quick gut check, these findings make sense. Video search engine optimization is such a new concept so there is a lot of "green space" out there right now. It's like pioneer America where land is up for grabs simply because no one has come along to claim it yet.
This won't always be the case. Online video search will mature also, but why not take advantage of this while this unique opportunity still exists?
Wonder how? Contact Cantaloupe.TV today to learn about our upcoming release of our online video management system Backlight 2.0. (UPDATED 4/12/09: Backlight is here now! Visit our website to request a demo and learn more.)
Is it true? Well I recommend taking a look at this post from Reel SEO that digs even deeper into the study. For those of you interested in the quick takeway - Reel SEO basically says that there are a lot of factors and not every video is 50x more likely, but these results are still very telling of video's increasing significance among search engine results.
If you take a quick gut check, these findings make sense. Video search engine optimization is such a new concept so there is a lot of "green space" out there right now. It's like pioneer America where land is up for grabs simply because no one has come along to claim it yet.
This won't always be the case. Online video search will mature also, but why not take advantage of this while this unique opportunity still exists?
Wonder how? Contact Cantaloupe.TV today to learn about our upcoming release of our online video management system Backlight 2.0. (UPDATED 4/12/09: Backlight is here now! Visit our website to request a demo and learn more.)
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